私隱條例

General

1. Respecting and protecting our customers’ privacy and personal data is important to FLORAL HOURS (“floralhours.com”, “we” or “us”). This Privacy Policy will help you understand how we collect, use and safeguard your personal data in our interactions with you.
2. Throughout this Privacy Policy, the term “personal data” means any data relating directly or indirectly to you, from which it is practicable for your identity to be directly or indirectly ascertained, and in a form in which access to or processing of the data is practicable.
3. When you register for account (“Account”) and/or use any services offered our online platforms, we will collect, use and handle your personal data in accordance with this Privacy Policy.
4. We regularly review and update this Privacy Policy, and the most up-to-date version of this Privacy Policy will be shown on our website.
5. This Privacy Policy only applies to the Services, but not to any other services provided by us nor to any third parties (including any websites maintained by our business partners). Please check and read the third parties’ privacy policies before submitting any of your personal data to such third parties (whether via our website(s) or not).
6. You understand that it is voluntary for you to provide your personal data as described hereinbelow. However, if you do not provide the personal data as required, you may not be able to register for the Account and/or use the Services.

Collection of your Personal Data

Personal data collected from you may be used by the FLORAL HOURS for, without limitation:

• identifying you and any accounts you hold with us
• enabling the provision of the Services to you 
• conducting identity verification and/or credit checks determining and verifying your eligibility for discounts and promotions on products and services 
• processing applications or renewal applications for our business partners’ products and services, including without limitation insurance and financial products, on your behalf 
• processing insurance claims for our business partners’ products and services, on your behalf
• processing of payment instructions or collection of amounts outstanding from you in relation to the provision of the Services
• order processing, billing and fulfilment 
• enabling us to store your personal data so you do not have to re-enter it each time you purchase a product or renew an insurance product
• direct marketing of the Services (see section “Direct Marketing” below)
• direct marketing of the products and services of the Company’s business partners (see section “Direct Marketing” below)
• designing services for you 
• conducting research, statistical analysis and behavioral analysis
• conducting program viewership survey and analysis
• customer profiling and analysing your purchasing preferences
• enabling you to participate in interactive features of our service, including identifying your friends or individuals, and sharing and communicating with them your shopping experience, when you choose to do so
• making suggestions and recommendations to you and other users of our Services or goods and services that may interest you or them
• customising the Company’s website and its content to your particular preferences
• provisioning of customer services 
• handling your complaints and account enquiries, and handling any claim, action and/or proceedings against the Company or any party
• fraud prevention and detection
• auditing purposes
• making such disclosures as required by applicable laws, rules and regulations 
• any other purposes directly related to the purpose for which the personal data were originally collected
• To analyse trends, usage, foot traffic, activity patterns, preferences, demographics and traveller behaviour with us (whether on an individualised or aggregated basis) or for the purpose of carrying surveys;
• For continuous improvement of shopping experiences.

Types of personal data collected

1. 1. 6.1.Types of personal data collected by the Company may include, without limitation:
      1. 6.1.1.Your personal information and contact information such as your name, gender, date of birth, identity card number, telephone number, social media contact, email address, residential address, mailing address, and billing address;
      2. 6.1.2.Your business information such as company name and business title;
      3. 6.1.3.Your account details, including first 6 digits and last 4 digits of credit card account numbers, or user accounts;
      4. 6.1.4.Your payment transaction details with merchants; 
      5. 6.1.5.Your household income range, and personal interest;
      6. 6.1.6.IP address, real-time geographic location data, browser settings, browsing records, and/or other Internet log information of your computer or mobile device; and
      7. 6.1.7.Telephone numbers and email addresses contained in your phone book, when you choose to participate in interactive features of our service. In this case we will have informed you when you access to our service and by providing that data to us you agree that you have obtained consent from those individuals in the phone books.

Third Parties’ Personal Data

You may from time to time provide us with various third parties’ personal data. You agree that you have secured the relevant third party’s consent to provide us with their personal data (to be collected, used and stored in accordance with this Privacy Policy) prior to such provision by you.

Use of Websites, Apps or Online Platforms

1. 1. When you use any of our website(s), app(s) or our other online platform(s), we will collect your personal data as follows:
      1. We automatically collect data relating to your online session, to gather statistical information on our server’s usage and to help us better meet your demands and expectations. This may include but is not limited to your mobile device information, including information on (i) the type of device, (ii) type and version of your browser, (iii) type and version of your operating system, (iv) your IP address, and (v) domain name.
      2. We use a unique identifier to track your use of our website(s) or app(s) across multiple devices so that your sessions are reported on our system as a single user rather than as multiple users.
      3. We use analytics tools to measure how you interact with content on our website(s) and the app(s). If you log in to our website(s) or app(s) via your social media accounts, we will collect information you have consented to give us via the relevant social media site and link your interaction with us to such information. Where you have consented to direct marketing, we may also engage social media sites to show you advertisements that are customised based on your interaction with us.
      4. We may collect your physical location data through your Wi-Fi enabled mobile device. We use these data to determine customer population and to help us study your activity patterns and preferences in order to improve our service. We may use your location data to provide you with personalised location-based services and content. Where you have consented to receive direct marketing, we may provide you with targeted advertisements, content, features, deals and offers.
      5. If you are browsing our website(s) (whether as a guest or as a Member), it (they) may place a cookie on your computer that identifies your computer to us and allows us to personalise your preferences.
      6. Cookies are small information files stored on your hard drive and are automatically accepted by most browsers. It does not allow us to access the rest of your computer or your personal data. Please change your browser’s settings if you do not wish to accept cookies. Please note that you may not be able to use all features and services offered on our website(s) or app(s) if your browser does not accept cookies.

Personal Data collected by third parties

1. 1. We may feature embedded links, “share” buttons or widgets on our websites or app(s) which enable you to connect to third party sites, including social media sites. These third party sites may set cookies which can identify you as an individual when you are logged in to their services. We do not control these cookies or how these sites collect and handle your personal data.
   2. If the Services you use require payment of money, you will be redirected to a secure third-party website belonging to our payment gateway service provider to complete payment of any purchase. Payment-related personal data (including but not limited to the cardholder’s full name, card number prefix, cardholder’s billing address, card verification value (CVV) and card expiry date) will be collected by the payment gateway service provider for processing your order’s payment as well as other incidental purposes. We will not be able to provide the Services to you if you do not provide the data.
   3. You should read the respective third-party sites’ privacy policies before submitting any data to these sites.

Other Personal Data

You may from time to time provide us with other personal data when you place an order for Services via the Account, use our Services as a guest, provide feedback to us (such as via a survey) or participate in our promotion and events.

Security and Protection of Your Personal Data

1. 1. We protect the personal data that you provide to us by reasonable physical, electronic and managerial measures. Please understand that despite our efforts, no data security measures can guarantee 100% security at all times.
   2. All personal data will be encrypted until the data is deleted in accordance with paragraph 23.

Retention of Personal Data

1. 1. We will only retain any personal data which we can use to directly identify you for as long as it is necessary to fulfil the Purposes, and we will delete the same thereafter. In the event that you choose to delete your Account with us, we will delete such personal data as soon as reasonably practicable after we receive such notification from you.
   2. We will only retain your other data in an anonymised format for statistics and research purposes to assist in the continuous improvement of our company. We may share statistical reports with aggregated non-personal data to third parties.
   3. Notwithstanding the aforesaid, if any personal data (including the aforesaid personal data which can be used to directly identify you) is required as specified under the applicable laws or in connection with any legal proceedings, the same will be retained for a longer period but we will take all practicable steps to ensure that such data will not be kept longer than is necessary for the fulfilment of such purposes.

Disclosure of Your Personal Data

1. 1. Your personal data will be kept confidential and will not be disclosed to any third party except for such disclosure as allowed under the Personal Data (Privacy) Ordinance (“PDPO”) or to such third party (who may be located and thus may use your personal data outside your country of residence) as provided below:
      1. Any person or company (including third party agent or sub-contractor) who is acting for, on behalf of or jointly with us, or any of our service providers; in all such cases, disclosure may take place to fulfil any of the Purposes, provided that such third parties to whom your personal data is communicated are subject to confidentiality and privacy obligations that are materially equivalent to those set out in this Privacy Policy;
      2. Any financial institutions, charge or credit card issuing companies, credit information or reference bureaus, or collection agencies where necessary to establish and support the payment of any products and Services being requested by you; and
      3. Any other third party where such disclosure is mandated by statutory or contractual obligations or as required by law or court of law, or where such disclosure is necessary to protect our interests (as permitted by law).

Your Right of Access and Correction of Personal Data

You have the right to access, verify or update any of your personal data that we hold. You can do so by logging in to your Account. Alternatively, you may request access from the Company and also request the Company to correct the personal data that you have accessed if such data is inaccurate. An access request form can be downloaded from the website of the Office of the Privacy Commissioner for Personal Data, Hong Kong. We will handle your request as soon as possible. Please note that under PDPO, the Company has the right to charge a reasonable fee for complying with a data access request. Data access and correction requests can be addressed to our General Personal Data Officer (see “Our Contact Details” section below).

Children

We do not use our website(s) or app(s) to knowingly solicit any personal data or other information from any persons under the age of 18. If you are under 18, by providing us with your personal data, you agree that you have informed your parents and guardians about the Privacy Policy prior to such provision, and they have approved of such provision by you based on the terms of the Privacy Policy.

Our Contact Details

1. If you wish to contact us regarding this Privacy Policy (including in relation to any of your rights under this Privacy Policy or any other questions you may have), please contact our General Personal Data Officer via: support@floralhours.com
2. Where these terms and conditions are available in other languages, the English version shall be the governing version and shall prevail whenever there is a discrepancy amongst versions.